Blogging for business
Learn how to grow your blog past 100K monthly visitors and turn thousands of your readers into paying customers.
10 lessons 🔛 4 hr 56 min
LESSONS
01 The compound effect of content marketing
1 - The primary goal of blogging for business
2 - Three main customer acquisition channels
3 - The main reason why most blogs fail
02 Two major strategies of growing a blog
1 - The anatomy of the “Spike of hope”
2 - Two major strategies of growing a blog
3 - Busting the “publish more often” myth
4 - How to convert visitors into subscribers
03 How to analyse the traffic potential and ranking difficulty of a keyword
1 - How to test your article ideas for “search demand”
2 - How to determine the full traffic potential of a keyword
3 - How to find the best keyword to target
4 - How to determine your chances to rank in Google
5 - How to use Keyword Difficulty metric in Ahrefs
04 How to find great content ideas with high business value
1- How to discover great content ideas by studying your niche
2- How to generate keyword ideas using keyword research tools
3 - How to find keywords that your competitors are ranking for
4 - How to find low-hanging content ideas from all over the web
5 - How to prioritise your list of content ideas
05 How to optimize your article for a target keyword and generate maximum search traffic with it
1 - What is “searcher intent” and how to match it
2 - How to optimise your article for a given keyword
3 - How to squeeze maximum search traffic out of your article
4 - How to perform an SEO audit of your published content
06 How to create great content that promotes itself
1 - Why your content has to be great
2 - How to create content that people will care to read and share with others
3 - How to create unique content that will stand out
07 How to create link-worthy content (and stop worrying about link building)
1 - Do you always need backlinks to rank?
2 - How to create content that attracts backlinks
3 - The rarely mentioned “secret” to acquiring backlinks
08 How to promote your content & make it rank high in Google
1 - Four common mistakes of content promotion
2 - The best content promotion strategies reviewed
3 - How to compete with the “big guys” in Google search results
09 How to build backlinks to your blog content
1 - The best link building strategies for blogs
2 - How to get backlink ideas from your competitors
3 - How to build links via guest blogging
4 - Simple guest blogging “hacks” for better results in less time
10 How to build links & promote content via blogger outreach
1 - How to use “Outreach” for content promotion
2 - How to find thousands of high-quality outreach prospects
3 - How to write ridiculously effective outreach emails
⨥ Guest interviews
Noah Kagan — On growing an audience
Bryan Harris — On list building
Ramsay Taplin — On starting a blog
Watch aHrefs Academy - Blogging for business - Full Free
